The Shop Front Design of a high street business is crucial for attracting passing customers, inspiring delight and intrigue and inviting them to enter. But it also reflects the brand, the quality of products and services offered and must ultimately be secure.Resource: https://www.shopfrontdesign.co.uk/
The basic principles of a good shop front design are well established and based on principles that were noticeably successful in the early development of shops. These include a well-proportioned relationship between the building and shop front, a respectful use of classical architectural details, and the importance of context, scale and rhythm of the existing streetscape.
The Art of Shop Front Design: Creating an Inviting Storefront
Window displays should be clear and streamlined, allowing shoppers to get an overview of merchandise. Displays that are cluttered or visually overwhelming will confuse and deter potential customers. A shopfront should also offer a way to share important information with customers such as opening hours and contact details. For this purpose, decals are a valuable tool to consider.
The addition of permanent features such as awnings adds a pleasingly traditional character to modern shop fronts, whilst installation of seating schemes can give a cafe culture feel. Adding a traditional door handle and bespoke ironmongery from Sheffield Mesters is another way to enhance a shopfront and make it memorable. Even simple things such as a potted plant can stand out against the bland uniformity of many modern shop fronts and demand attention on the high street.